Qualifications, Experience and Skills required:

• Bachelor’s degree in marketing, Communications, Business, or a related field.
  
• At least 1 year of experience in marketing, communications, business development, or sales within education, media, creative or related sectors.
  
• Ethical conduct and adherence to research protocols and guidelines.
  
• Adaptability and willingness to learn new skills and methodologies.
  
• Effective communication skills, both written and verbal.
  
• Excellent organizational and time management skills.
  
• Strong attention to detail and accuracy in data collection and analysis.
  
• Ability to work independently and collaboratively within a multidisciplinary team.
  

• Craft compelling content for campaigns, brochures, email newsletters, blogs, and social media tailored to different target segments.
  
• Drive participant recruitment for academic courses, and executive education offerings through advertising, cold calling and other marketing activities.
  
• Assist in managing the execution of paid and organic digital marketing campaigns (Google Ads, LinkedIn, Facebook, Instagram).
  
• Coordinate lead generation campaigns and conversion strategies such as organizing webinars, workshops, and thought leadership events to showcase faculty expertise and program value.
  
• Develop proposals, pitch decks, and presentations for strategic clients and partners