Media, communications, languages Jobs for Entry and Basic-level in Africa

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Hotpoint Appliances

Retail + 2 more

Social Media Intern

Closed for applications
Job details

Contract Type

Description
Qualifications and Experience
  • A minimum of a diploma/degree in Marketing, Communications, Digital Media, Journalism or a related field.
  • At least 6 months' experience working in a call center or customer-facing customer service role.
  • At least 6 months' experience managing social media pages and/or a WhatsApp Business line (internship, freelance or personal brand experience considered).
  • Must be friendly, digitally savvy and comfortable engaging with customers in writing and by phone.
  • Strong written communication skills, with attention to tone, grammar and brand voice.
  • Familiarity with social media management/scheduling tools and CRM systems.
  • Ability to multi-task across channels, set priorities and manage time effectively.


Responsibilities

Social Media Management
  • Assist in scheduling and publishing engaging content across HAL's social media channels (Facebook, Instagram, X/Twitter, TikTok) in line with the marketing calendar.
  • Monitor and respond promptly and professionally to comments, messages and reviews across all HAL social media channels, ensuring every customer query is acknowledged and resolved or escalated.
  • Track mentions, comments, sentiment and engagement metrics; compile weekly social media and WhatsApp performance reports highlighting trends, common queries and areas for improvement.
  • Support execution of social media contests, promotions and campaign activations, including tracking entries and responding to participant queries.
WhatsApp and Customer Support
  • Manage HAL's WhatsApp Business line, responding to product inquiries, order status, promotions and general customer questions in a timely, friendly and accurate manner.
  • Flag unresolved or sensitive complaints from social media and WhatsApp to the Call Centre Supervisor / Marketing team for prompt resolution, ensuring no query goes unanswered.
  • Assist the warehouse team by managing online customer queries after work hours to ensure continuous service.
Call Centre Duties
  • Answer calls regarding sales inquiries, product purchases, current promotions, and queries about showrooms or the service center.
  • Manage and transfer internal calls to ensure inter-departmental queries reach the correct personnel.
  • Handle dissatisfied customers with empathy and patience, utilizing professional conflict-resolution techniques to improve customer experience.
  • Execute outbound follow-up calls and messages to ensure customer issues raised via phone, social media or WhatsApp are resolved to the customer's satisfaction.
General
  • Stay up-to-date on company offerings to provide accurate information regarding sales and the service center.
  • Any other duties assigned by the supervisor.


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