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Dangote Group, Flour Mill of Nigeria Plc, Seven Up Bottling Company, Ultimum LimitedProfession (Manufacturing, Mid-level)
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Industry (Business, strategic management, Mid-level)
Banking, microfinance, insurance,Computers, software development and services,Consulting, business support, auditing,Education, academic,Energy, utilities, environment,Finance & FinTech,Financial Services,Human resources, talent development, recruiting,Manufacturing,Non-profit, social work,Real estate,Restaurant, hospitality, travel,Telecommunications,Transportation, logistics, storage,
Seniority (Business, strategic management, Manufacturing)
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Dangote Group
Manufacturing
Description
Qualification and Experience
- Minimum of 3 - 6 years of relevant work experience
- Bachelor's degree or its equivalent in Management Sciences, Marketing & Business Management
- Experience working with productivity suites such as Microsoft Word, Excel, and PowerPoint
Responsibilities
Commercial planning & activation:
- Support with regional inputs, operational planning, and driving activity execution, as well as measuring the effectiveness of trade activities within coverage.
- Implement all central and regional trade activities to close volume gaps within coverage.
- Work with the regional sales team to execute sales drivers to enhance sales and deliver regional volume targets.
- Interfaces with Sales & Distribution on execution of promotions.
Customer Marketing
- It is the most strategic part of trade marketing. Support the development and execution of brand growth drivers and channel/ trade strategies considering regional peculiarities.
- Identify and understand key growth drivers of sales within coverage - Regional Profiling to be developed, reported, and updated quarterly.
- Develop and implement a periodic field accompaniment plan with the field sales team to generate trade insight, Customer priorities, and opportunities for growth.
- Work with Regional Sales and Distribution teams to implement the Win At Retail (WAR) strategy.
Market Development:
- This part of trade marketing focuses on strategic positioning of our brand - ensuring superior positioning vs competition
- Runs customers and specific market development projects.
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