Real estate Jobs in Nairobi, Kenya

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AMG Realtors

Real estate

Brand manager

Job details

Contract Type

Description

Education and Qualification

  • Bachelor’s degree in Marketing, Business, Communications, or related field
  • 4–6 years of experience in brand management or a related marketing role
  • Experience leading cross-channel marketing campaigns and working with agencies
  • Proficiency in marketing analytics tools and reporting
  • Strong knowledge of branding principles, consumer behavior, and competitive positioning

Specific Skills and Experience

  • Strategic thinker with a creative and analytical mindset
  • Excellent communication, presentation, and interpersonal skills
  • Strong project management and organizational capabilities
  • Data-driven with the ability to translate insights into actionable plans
  • Team player, able to work collaboratively across departments and with external stakeholders
  • High level of professionalism, initiative, and attention to detail

Key Duties and Responsibilities

  • Develop and implement long-term brand strategies aligned with AMG’s overall business goals.
  • Define brand positioning, messaging frameworks, and value propositions based on market insights.
  • Plan and execute integrated 360-degree marketing campaigns across digital, print, and on-ground platforms.
  • Lead go-to-market strategies for new product launches, coordinating cross-functional input for maximum impact.
  • Ensure brand consistency across all internal and external communications and touchpoints.
  • Collaborate with sales, product development, and operations teams to align marketing efforts with business priorities.
  • Conduct regular market and competitor research to inform branding decisions and maintain market relevance.
  • Manage agency and vendor relationships to ensure timely, high-quality creative and media outputs.
  • Monitor brand performance metrics, including awareness, engagement, and perception, and optimize based on insights.
  • Manage brand budgets, campaign spend, and deliver detailed ROI analyses post-campaign.
Applicants who meet the requirements stated above should send their application including an updated CV to the email address provided with the email subject line: Brand Manager.


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