Job specific requirements:

• Category commercial plan (6 months & below) for the respective category across all ROA markets
  
• Manage Category promotional strategy across channels/ customers and communication to stakeholders\.
  
• Support the preparation of NPD and Marketing Activities selling story to ensure implementation of launch and activities.
  
• Analyze, evaluate and communicate the category performance across channels and customers
  
• Assesses delivery of the category Gross to Nett (Trade Spend) target versus contract and manage consolidation of the category forecast across channels and customers
  
• Responsible for category forecasting by channels and customer and manage the sales input (bottom up forecast) to the monthly Integrated Business Planning (IBP) cycle.
  
• Coordinate in-store category/brand advertising with the relevant stakeholders across sales and marketing to ensure excellence and consistency in execution output.
  
• Actively launch/activate/track implementation and performance on new product launches, activations and promotions, also conducting post evaluations to be shared with the commercial organization.
  
• Manage category portfolio operational issues (e.g. SKUs code change, transition for code change) to ensure no disruption in day to day operation across channels and customers.
  
• Plan and execute point of purchase (POP) 5Ps tactics that underpin the delivery of AC targets & reflect the category strategy.
  
• Compile Sales Activation Master Plans (SAMP) that include POS material and visibility plan based on 5P Picture of Success for the category and markets
  
• Create and Manage POB and POS deployment for respective categories across ROA markets.
  
• Support and Input in Annual planning process.
  
• Review and Drive the MSL for the respective categories across all markets and channels.
  
• Complete and publish certain ROA dashboards and reports which is across all categories.
  
• Ensure that certain Sales Incentive Programs are kept visible during the year.
  

Education / Certifications:

• A relevant Commercial Degree or Diploma or equivalent qualification is required
  
• 3-5 years experience in FMCG with experience in Sales/Trade Marketing and/or Insights
  
• 3-5 years’ experience in Shopper/Trade Marketing Activation strategies
  
• Experience in developing business reporting and KPI dashboards for a full picture of channel, customer and consumer performance
  
• Well versed in the use of Nielsen/IRI and retailer specific systems would be an added advantage
  
• Understand promotional tactics, execution and fulfilment processes
  

• Work with the category team to determine optimal portfolio assortment and high revenues activities
  
• Support with the formulation of customer plans and subsequent monitoring
  
• Coordinate and manage the commercial set-up of sales activation
  
• Provide customer, channel and trade expertise and recommendations in the launch of new products
  
• Validate Launch Support Fees and track performance and complete reconciliation as required
  
• Prepare customer solutions (e.g. Tailor-made activations, events) in a co-operation with the Customer Activation team
  
• Evaluate the execution of activities vs the plan - drivers, implementation of learning into further activations