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Equity Bank Kenya , First Bank of Nigeria Limited, KCB Group, Moniepoint Incorporated, NCBA GroupProfession (Banking, microfinance, insurance, Senior-level)
Industry (Senior-level)
Agriculture, fishing, forestry,Banking, microfinance, insurance,Computers, software development and services,Construction, renovation, maintenance,Consulting, business support, auditing,Data/Research,Education, academic,Energy, utilities, environment,Engineering, architecture,Finance & FinTech,Financial Services,Health care, medical,Human resources, talent development, recruiting,Manufacturing,Marketing, advertising,Non-profit, social work,Restaurant, hospitality, travel,Retail, wholesale, FMCG,Telecommunications,Transportation, logistics, storage,
Seniority (Banking, microfinance, insurance)
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DFCU Bank
Banking + 2 more
Description
Qualifications
- Bachelor’s Degree with Business discipline.
- An MBA, related masters or professional banking qualification would be of added advantage.
- 10 years’ experience in Banking with particular experience and exposure in Sales & Service; 5 years’ experience in a leadership role, in a related field.
- Proven track record of developing effective marketing plans and sales strategies, resulting in business growth.
- In depth understanding of the Women in Business Sector and of the associated customer segments (including typical customer requirements and appealing value propositions).
Responsibilities
- Accelerate mass acquisition & drive retention for the customer segments being managed.
- Drive up digital platform utilization amongst WiB customers.
- Lead the development & implementation of competitive Marketing Plans and Sales Strategies to grow dfcu’ s penetration of the Women in Business sector and drive-up revenues.
- Develop and implement strategies to sustainably mobilize and retain deposits.
- Design strategies to ensure that customers are experiencing the promised value propositions and that mechanisms are in place for collecting & utilizing both positive & corrective feedback.
- Continuously monitor the quality of the WiB Client loans portfolio through reviewing credit reports and focusing the team on the collection of watch accounts.
- Take responsibility for the implementation of risk-management controls and for statutory compliance across the WiB Portfolio.
- Actively contribute towards the development and implementation of an innovation and digital-transformation strategy that measurably enhances the WiB Sector’s competitive position; ensure improvement projects cost-effectively achieve their desired impacts.
- Train and equip the Sector’s staff (including branch representatives) to deliver consistently satisfactory experience to customers.
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