• Design and adapt visual content for advertising campaigns, product launches, promotions, and digital marketing.
  
• Develop packaging concepts and design artworks that are on-brand and shelf-ready.
  
• Produce engaging social media graphics, web banners, and digital ads.
  

• Create brochures, flyers, posters, POSM, trade marketing tools, event backdrops, and other print-ready materials.
  
• Support internal teams with branded presentations, reports, and documentation templates.
  

3. Visual Identity & Consistency

• Ensure all design outputs follow brand guidelines and maintain consistency across touchpoints.
  
• Assist in the evolution and refinement of visual identities for new and existing brands.
  

• Work closely with brand, trade marketing, and digital teams to understand briefs, campaign needs, and target audiences.
  
• Collaborate with photographers, videographers, and external agencies where required.
  

• Prepare artwork for production and liaise with printers and packaging suppliers to ensure high-quality output.
  
• Review proofs and make necessary adjustments before final approval.