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BIDCORO Africa Ltd
Junior Trade Marketing Officer - Beverages
Nairobi
• Kenya
Closed for applications
Profession (Mid-level)
Accounting, finance, banking, insurance,Administrative, clerical,Agriculture, fishing, forestry, wildlife,Business, strategic management,Construction,Customer support, client care,Design, arts,Electrical engineering,Energy, power,Engineering, architecture,Food, nutrition,General management, leadership,Government, community development, public services,Human resources,Information technology, software development, data,Installation, maintenance, repair,Legal,Manufacturing, operations, quality,Mechanical engineering,Media, communications, languages,Medical, health,Project, program management,Research, academy,Restaurant, hospitality, travel,Sales, marketing, promotion,Security,Skilled, manual labor,Sports, beauty, wellbeing,Teaching, training,Telecommunications,Transportation, logistics, driving,
Industry (Business, strategic management, Mid-level)
Agriculture, fishing, forestry,Banking, microfinance, insurance,Computers, software development and services,Consulting, business support, auditing,Data/Research,Electronics,Energy, utilities, environment,Finance & FinTech,Financial Services,Health care, medical,Housekeeping, maintenance,Manufacturing,Non-profit, social work,Outsourcing, leasing,Real estate,Restaurant, hospitality, travel,Retail, wholesale, FMCG,Telecommunications,Transportation, logistics, storage,
Seniority (Business, strategic management)
© Fuzu Ltd
Sun King
Energy + 2 more
Description
You might be a strong candidate if you have:
- A bachelors degree in a business-related field or a minimum of six (6) years working in a field sales role in the FMCG, microfinance, banking or telecom industries (an MBA will be an advantage).
- A strong background in agents management and channel development with bias towards devices.
- Strong people-focused skills as a team partner, enabling you to mentor teams to deliver on expectations.
- Deep knowledge of both urban, peri-urban and rural markets.
- Basic digital literacy (CRM, stock tools).
- Strong communication and problem-solving abilities.
- Willingness to travel extensively (5 days/week in the field).
- Comfort working with MS Excel and PowerPoint.
Responsibilities
Channel Acquisition and Development
- Manage the Recruitment, Training and onboarding of new phone selling agents specialised in selling Sun King phones or any other available brands.
- Oversee the growth of engaged agent base of phone selling agents as per set goals in the annual operating rhythm.
- Drive the categorisation of engaged agents based on sales productivity and prioritise agents development.
Revenue and Productivity
- Develop Strategic plans to achieve set Revenue goals on number of units of phone sold by month and year.
- Set up plans to grow and meet specific phone model goals driving unique sales strategies aimed at growing each phone segment or model.
- Work with the team to ensure optimum channel revenue growth by driving agent productivity.
Portfolio Repayment Management
- Ensure the the overall phone portfolio achieve set Phones Quality of Sale goals.
- Develop strategies and intervention that will improve repayments by tracking agents portfolio repayment performance , default rates and at risk accounts.
- Streamline phones replacement and warranty process to improve overall repayments and customer satisfaction.
Agent Branding , Engagement and Assistance
- Ensure that all phone selling agents are properly branded with all merchandise and collateral distributed timely and effectively.
- Frequent agent meeting and visits to improve engagement , work on resolutions and build relationships.
- Ensure optimum stocking achieving set inventory levels as well as adhering to set guidelines and processes.
Strategic Trade and Channel Activations
- In teamwork with the marketing team, plan for strategic activation and awareness campaigns to improve brand awareness and drive sales.
- Engage the phone selling agents into planning daily localised activities that are relevant to area operations , strengths and abilities.
- Plan for periodic campaigns and awards to motivate agents and improving channel growth and retention.
Team Management
- Optimum staffing based on projected business growth and expansions.
- Proper and timely communication of goals to the direct reports ensuring each one is aligned to expectation.
- Periodic reviews and strategy setting with teams ensuring that the channel remains on track to deliver set goals.
- Mentoring the team and keeping them motivated for optimum performance and retention.
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