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Seniority (Sales, marketing, promotion)
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Adaptis Africa
Non-profit + 1 more
Description
Requirements
Education
- Bachelor’s degree in Business, Marketing, Communications, or any related field.
Experience
- 4–6 years’ experience in tele-sales, account management, or business development, preferably in B2B or service-based industries.
Responsibilities
Lead Generation & Prospecting
- Conduct structured outbound telesales campaigns across assigned markets and subsidiaries.
- Identify, research, and build target prospect databases aligned to strategic sectors.
- Generate qualified leads through cold calling, referrals, email outreach, LinkedIn prospecting, and campaign follow-ups.
- Achieve daily, weekly, and monthly call and outreach targets.
- Develop and refine call scripts tailored to each subsidiary’s offering.
Lead Qualification & Opportunity Development
- Engage prospects to understand business needs, budgets, timelines, and decision-making structures.
- Conduct structured discovery conversations to identify fit.
- Qualify leads based on predefined commercial criteria.
- Schedule and support solution presentations or demos.
- Prepare prospects for proposal submission by confirming scope and expectations
Business Closing & Revenue Conversion
- Follow through on opportunities from first contact to deal closure.
- Handle objections confidently and negotiate within approved commercial frameworks.
- Support preparation of quotations and proposals in collaboration with technical teams.
- Proactively follow up on submitted proposals to drive closure.
- Maintain visibility of deal progress and escalate high-value deals when necessary.
- Ensure signed agreements and payment initiation where applicable.
Pipeline & CRM Management
- Accurately record all calls, meetings, and outcomes in the CRM.
- Maintain an up-to-date sales pipeline dashboard.
- Track deal aging and proactively revive stalled opportunities.
- Provide weekly pipeline reports to Commercial Leadership.
- Support revenue forecasting activities.
Campaign & Event Support
- Support execution of group-wide marketing campaigns.
- Conduct pre-event prospecting to increase attendance.
- Perform post-event follow-up and convert participants into sales opportunities.
- Work closely with marketing to ensure campaign-to-conversion alignment.
Subsidiary Commercial Support (Secondment Model)
- When assigned to a subsidiary, the Telesales Executive will:
- Align with subsidiary leadership on monthly revenue targets.
- Drive solution-specific outreach.
- Support upselling and cross-selling to existing clients.
- Assist in reviving dormant accounts.
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