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Mwananchi Credit Limited
Banking + 2 more
Description
Qualifications and Experience
Education:
- Bachelor’s degree in Business Administration, Marketing, Finance, or a related field.
- Minimum of 4–6 years of experience in sales or business development, preferably in financial services.
- Proven experience in team leadership, loan disbursement, and marketing strategy implementation.
- Strong understanding of checkoff loan systems and institutional partnerships.
Responsibilities
1. Sales Performance and Business Growth
- Lead the sales team to consistently achieve daily, weekly, and monthly loan disbursement targets.
- Drive lead generation activities and ensure strong conversion rates from opportunities to disbursements.
- Expand the client base by attracting new customers and retaining existing ones.
- Monitor and ensure timely collection of payroll deductions and remittances.
- Identify opportunities for cross-selling and up-selling financial products.
- Build and maintain partnerships that support business growth and market expansion.
- Recruit, train, and retain qualified and high-performing marketing executives.
- Conduct onboarding and continuous training to equip team members with product and sales knowledge.
- Provide mentorship, coaching, and regular performance feedback to improve productivity.
- Foster a culture of accountability, collaboration, and results-driven performance.
- Develop and execute marketing plans and activation strategies to drive loan sales.
- Coordinate marketing events, product activations, and promotional campaigns.
- Work with the marketing department to ensure message consistency across campaigns.
- Increase brand visibility through social media engagement, digital outreach, and field marketing.
- Monitor market trends, competitor activities, and client feedback to inform marketing initiatives.
- Maintain a healthy loan portfolio by ensuring strict adherence to credit policies.
- Track loan performance to minimize defaults and delinquencies.
- Collaborate with collections teams to ensure effective follow-up on overdue accounts.
- Enforce compliance with internal risk and operational standards.
- Build and sustain strong relationships with key clients, payroll partners, and stakeholders.
- Ensure excellent customer service and timely resolution of client concerns.
- Engage county and institutional payroll offices to ensure efficient remittance processes.
- Promote customer satisfaction and loyalty through proactive communication and relationship management.
- Prepare and submit daily, weekly, and monthly sales and performance reports.
- Analyze sales data to track performance against targets and identify improvement areas.
- Present performance updates to management and recommend corrective actions where necessary.
- Identify new market opportunities, partnerships, and emerging business segments.
- Implement best practices to improve sales processes and operational efficiency.
- Continuously review strategies to enhance team productivity and competitiveness.
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