Bachelor's Degree in Sales & Marketing, Business Administration, Agriculture, Agribusiness, Environmental Studies, or a related field. Experience
Minimum of five (5) years' experience in B2C sales within agriculture, agribusiness, renewable energy, FMCG, or a related sector.
At least three (3) years' experience leading a field sales team.
Proven success managing and developing a sales team of at least ten (10) sales representatives.
Demonstrated track record of consistently achieving or exceeding sales targets.
Experience working in rural markets.

Must Haves:

Minimum Bachelor's degree in Business, Sales, Marketing, Commerce, Agribusiness, or a related field
Minimum 5 years of sales experience, preferably in agriculture, energy, financial services, dairy, rural distribution, or asset financing.
Proven recent experience managing a direct team of at least 3–6 people.
Must have held a Sales Manager / Territory Manager / Area Sales Manager role for at least 2 years.
Experience in prior sales leadership role such as Field Sales Supervisor, Team Leader, Territory Supervisor, or Area Sales Supervisor.
Strong field sales background and experience with direct sales/B2C.
Good command of English and Kiswahili and high preference for ability to communicate

Responsibilities

Sales Leadership

Recruit, train, coach, mentor, and lead a high-performing field sales team.
Set clear performance expectations and monitor achievement of individual and team sales targets.
Conduct regular field coaching and joint customer visits to improve sales effectiveness.
Foster a high-performance, customer-focused sales culture.

Sales Planning & Execution

Develop and implement monthly, quarterly, and annual regional sales plans.
Support the team in planning and executing daily, weekly, and monthly sales and marketing activities.
Drive achievement of regional sales, revenue, and profitability targets.
Monitor sales performance and implement corrective actions where necessary.

Business Development

Identify and develop new business opportunities within the assigned territory.
Build and maintain strategic relationships with farmer groups, cooperatives, financial institutions, agro-dealers, local leaders, and other key stakeholders.
Coordinate regional marketing campaigns, demonstrations, and farmer engagement activities to drive demand.

Pipeline & Performance Management

Ensure a healthy sales pipeline through effective lead generation, follow-up, and conversion.
Promote effective use of CRM and other sales management tools.
Monitor key sales metrics and provide timely performance feedback to the team.

Customer & Market Management

Maintain strong customer relationships and ensure high levels of customer satisfaction.
Gather market intelligence on customer needs, competitor activities, and market trends, and recommend appropriate actions.

Reporting & Compliance

Prepare accurate weekly and monthly sales reports, forecasts, and market intelligence reports.
Ensure compliance with company policies, operational procedures, and Environmental, Health & Safety (EH&S) requirements.

To apply, send your CV with the subject "Sales Representative" to the Email provided

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Sales, marketing, promotion jobs in Kericho, Kenya