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Industry (Sales, marketing, promotion)
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Seniority (Sales, marketing, promotion)
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Hariss International
Manufacturing
Description
Qualifications, Skills and Experience
- Bachelor’s degree in Marketing, Communications, Digital Media, or a related field.
- 1 - 2 years of experience in digital marketing, social media management, or digital communications
- Basic understanding of content management systems
- Strong writing, editing, and basic graphic or video editing skills (e.g. Canva, CapCut, Adobe tools).
- Familiarity with tools such as Meta Business Suite, Hootsuite, or similar.
- Organized, collaborative, and willing to learn and grow in a dynamic environment.
Responsibilities
Content Development & Scheduling
- Support the development and scheduling of platform-specific content (text, images, videos) in line with the approved calendar.
- Collaborate with the PR, Graphics, and Brand teams to gather and localize content for posts.
- Create engaging copy and assist with video editing for use on social and internal platforms.
Platform Management
- Manage the daily posting and community interaction across platforms including Instagram, Facebook, LinkedIn, TikTok, X, and YouTube.
- Monitor audience engagement, respond to comments/messages, and escalate sensitive issues where appropriate.
Performance Tracking
- Use tracking tools to collect data on content performance (reach, impressions, engagement).
- Submit weekly reports to the Social Media Coordinator with observations, trends, and content suggestions.
Support Campaigns & Activations
- Assist in promoting marketing campaigns, internal initiatives, and CSR events through social media.
- Provide real-time coverage and live posting support during activations and brand events.
Competitor Monitoring & Content Trends
- Research social media trends, platform changes, and competitor activities to support content innovation.
- Share insights with the coordinator to inform strategy and content direction.
General Duties
- Follow established social media guidelines and participate in periodic team training.
- Perform any other tasks as assigned by the Social Media Coordinator or Brand team.
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