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Afconrecruit Limited
Software Engineer
Abuja, Nigeria
Closing: Apr 25, 2024
This position has expiredPublished: Apr 22, 2024 (5 days ago)
Job Requirements
Education:
Work experience:
Language skills:
Job Summary
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What You’ll Need To Succeed
- 5+ years of experience in marketing analysis, research, customer insights, or a similar role, preferably in a consulting or advisory capacity
- Preferably a Bachelor's degree in Marketing, Business, Social Sciences, or a related field; Master's degree preferred
- Strong analytical and problem-solving skills, with a demonstrated ability to generate actionable insights from complex research findings
- Proficiency in various research methodologies, both qualitative and quantitative, such as surveys, focus groups, interviews, and data analysis
- Excellent English communication and presentation skills, with the ability to effectively convey complex concepts to technical and non-technical audiences
- Strong project management skills, with a proven track record of managing multiple customers simultaneously, delivering high-quality work on time and within budget
- Knowledge of a wide range of marketing strategies, channels, and tactics, including digital, social media, content, and email marketing
- A genuine passion for helping businesses of all sizes succeed and grow through informed marketing strategies
- Comfortable working with autonomy and thriving in collaborative environments
Responsibilities
What You’ll Need To Succeed
- 5+ years of experience in marketing analysis, research, customer insights, or a similar role, preferably in a consulting or advisory capacity
- Preferably a Bachelor's degree in Marketing, Business, Social Sciences, or a related field; Master's degree preferred
- Strong analytical and problem-solving skills, with a demonstrated ability to generate actionable insights from complex research findings
- Proficiency in various research methodologies, both qualitative and quantitative, such as surveys, focus groups, interviews, and data analysis
- Excellent English communication and presentation skills, with the ability to effectively convey complex concepts to technical and non-technical audiences
- Strong project management skills, with a proven track record of managing multiple customers simultaneously, delivering high-quality work on time and within budget
- Knowledge of a wide range of marketing strategies, channels, and tactics, including digital, social media, content, and email marketing
- A genuine passion for helping businesses of all sizes succeed and grow through informed marketing strategies
- Comfortable working with autonomy and thriving in collaborative environments
- Conduct thorough marketing research and analysis, including competitive intelligence and customer insights, to identify trends, opportunities, and challenges for our customers
- Analyze and interpret research findings, generating data-driven insights and recommendations tailored to customers' unique business needs and objectives
- Collaborate with customers to refine their marketing strategies, including target audience, customer segmentation, and brand positioning
- Translate findings into campaign plans, content plans, or channel plans - from a data-driven perspective
- Research and analyze 3rd party data sources that can complement and enrich customers’ 1st party data, to develop impactful insights and recommendations
- Monitor and analyze clients' marketing performance, providing ongoing feedback and recommendations for optimizing campaigns, plans, and strategies
- Monitor industry trends, emerging marketing technologies, and best practices to continuously improve the quality and effectiveness of the advisory and consulting services provided
- Foster strong client relationships through clear communication, proactive problem-solving, and a commitment to delivering high-quality work
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