Minimum Requirements

• Higher Diploma in Animal Nutrition, Feed Technology, Animal Production, Livestock Production or related discipline.
  
• Minimum 5 years' experience within animal nutrition, feed manufacturing, premix, concentrate or feed additives industry.
  
• Practical exposure to feed formulation and feed manufacturing processes.
  
• Experience engaging feed millers, nutritionists and commercial livestock producers.
  
• Proven ability to identify and develop new business opportunities.
  
• Experience providing technical support within a commercial environment.
  

Market Development & Business Growth

• Develop and execute a market development strategy for premixes, concentrates and feed additives across Kenya.
  
• Identify, qualify and convert new business opportunities with feed manufacturers, integrated poultry producers and commercial livestock operations.
  
• Build and manage a robust sales pipeline, tracking leads from identification through to closure.
  
• Achieve volume and revenue growth targets across the premix, concentrate and feed additive categories.
  
• Develop and present commercially compelling technical proposals to prospective and existing customers.
  
• Represent the company at industry events, trade fairs and stakeholder forums to raise brand visibility and generate leads.
  

Industry Relationship Management

• Build and maintain a broad, active network across feed millers, nutritionists, veterinarians, livestock producers and industry associations.
  
• Develop long-term relationships with key decision-makers — procurement managers, production managers, nutritionists and general managers.
  
• Engage proactively with feed additive developers and suppliers on innovations, emerging ingredients and market developments.
  
• Maintain consistent, value-adding engagement with existing accounts to maximize retention and share of wallet.