Educational Requirements

• Bachelor’s degree in Journalism, Mass Communication, or related field
  
• A Master’s degree is an added advantage
  

• Valid certification in media and communication (e.g., Certified Media Manager, Certified Public Relations Practitioner, etc)
  

Knowledge Requirements

• Proficiency in newsgathering techniques, including interviewing, research, and fact-checking.
  
• Expertise in writing clear, concise, and engaging news stories for various platforms (print, digital, broadcast).
  
• Strong understanding of journalistic ethics and standards, including accuracy, fairness, and objectivity.
  

News and Content Strategy:

• Develop and implement a comprehensive content strategy that aligns with the organization's business objectives.
  
• Create and manage a detailed content calendar to ensure a consistent flow of high-quality content.
  
• Identify and leverage the most effective channels to distribute content (e.g., social media, email, website, print).
  
• Track and analyze content performance using key metrics (e.g., website traffic, social media engagement, email open rates).
  
• Oversee the development of engaging and high-quality content, including scripts, storyboards, and shooting schedules.
  

Editorial Judgement:

• Ensure all content is accurate, up-to-date, and free of errors.
  
• Verify the credibility and reliability of sources.
  
• Ensure that content is clear, concise, and easy to understand.
  
• Ensure that all content aligns with the organization's brand guidelines and messaging.
  
• Protect and enhance the firms media’s brand reputation through high-quality content.
  

Broadcasting and Production Management:

• Develop and implement a comprehensive broadcasting and production strategy aligned with the organization's overall goals.
  
• Identify emerging trends and technologies in the industry and develop strategies to leverage them.
  

• Set clear goals and objectives for the production team and monitor progress.
  
• Oversee the daily news production process, ensuring timely and accurate delivery of news content.
  
• Manage newsgathering efforts, including assigning stories, coordinating with reporters, and reviewing content.
  
• Monitor and analyze news consumption patterns and adjust content strategy accordingly.
  
• Collaborate with creative teams to develop innovative and creative content concepts.
  

Editorial Integrity, Compliance and Ethics:

• Ensure content adheres to brand guidelines, legal requirements, and audience expectations.
  
• Ensure adherence to journalistic standards and ethical guidelines.
  
• Ensure the accuracy and factual correctness of all published content.
  
• Maintain and enforce high editorial standards, including style guides, grammar, and punctuation.
  
• Manage copyright and licensing issues, obtain necessary permissions, and avoid infringement.
  
• Protect sensitive data and ensure compliance with data privacy regulations.
  
• Enforce ethical guidelines for content creation and publication.
  

Digital Transformation:

• Drive the adoption of digital technologies and tools to enhance news production and distribution.
  
• Develop a strong digital presence and engage with audiences on various social media platforms.
  
• Monitor and analyze digital analytics to optimize content strategy.