Equity Bank Kenya
Head of Regulatory Compliance, Conduct, Framework & Governance
Closed for applications
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Seniority (Banking, microfinance, insurance)
© Fuzu Ltd
HF Group
Banking + 2 more
Description
- Design and execute customer campaigns to increase card usage.
- Develop customer value propositions for different customer segments.
- Support loyalty, rewards, cashback, and promotional campaigns.
- Improve customer retention and reduce portfolio attrition.
- Drive card activation and first-use rates through tactical campaigns
- Increase card transaction volumes and spend per active card
- Build relationships with merchants and support the Channels lead to engage fintechs, card schemes, and corporate partners to drive card profitability
- Negotiate merchant offers and customer promotions.
- Support co-branded card opportunities as an enabler to growth and retention
- Bachelor’s degree in business, Finance, Economics, Marketing, or a related field.
- Professional certifications in payments or banking are an advantage
- Commercial and business development acumen
- Marketing and campaign management
- Data analysis (Excel, Power point)
- Presentation and communication skills
- Negotiation and relationship management
- Customer-centric mindset
- Results-oriented with strong execution skills
- Team Work and Interpersonal skills
- Demonstrate Integrity and Professionalism
- Good communication Skills both written and verbal
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