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NielsenIQ
Computers + 1 more
Description
Requirements
- Bachelor’s degree in Statistics, Mathematics, Economics, Marketing, Business, or a related field.
- 1-2 years’ experience in market research, insights, analytics, or FMCG/retail data analysis (agency or client-side).
- Strong proficiency in Excel (advanced) and PowerPoint (storytelling).
- Experience with Power BI or Tableau is an added advantage.
- Strong analytical thinking and numerical skills.
- Excellent communication and visualization skills; strong storytelling ability.
- High attention to detail and accuracy.
- Ability to manage multiple projects and deadlines.
- Strong client service mindset and business acumen.
- Curious, resourceful, proactive, and comfortable in a digital-first environment.
- Fluent in spoken and written English.
Responsibilities
Insights & Analysis
- Analyze and interpret retail measurement data, consumer data, and other NIQ solutions to uncover meaningful insights.
- Build tables, charts, dashboards, and visual summaries using Excel, PowerPoint, and NIQ platforms.
- Draft and deliver client-ready presentations that tell a compelling story with clear conclusions and actionable recommendations.
- Identify category trends, brand performance drivers, opportunities, and risks for clients.
Project Execution
- Set up, refresh, and quality-check recurring and ad‑hoc analytical reports.
- Review data for errors, inconsistencies, and outliers, ensuring highest accuracy.
- Manage internal delivery partners to ensure timely and flawless execution.
- Assist in the design of analyses that address client business questions.
Client Engagement & Relationship Support
- Support day-to-day client engagement through calls, emails, and meetings.
- Participate in client presentations alongside senior team members.
- Understand client business priorities, brand strategy, and market dynamics to enhance value delivery.
- Introduce relevant NIQ solutions, where appropriate, to address emerging client needs.
Customer Success
- Contribute to driving NPS, client satisfaction, and renewal success.
- Provide clear feedback on client requirements and suggest improvements to internal processes.
- Support cross-market collaboration (e.g., regional hubs, global best practices) where needed.
Continuous Learning & Improvement
- Stay updated on FMCG, retail, and consumer trends in Kenya and East Africa.
- Leverage NIQ learning platforms to develop expertise in advanced analytics, NIQ products, and industry knowledge.
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