Drive commercial growth and offer technical support in the assigned territory

Regularly visiting customers in the field to drive sales objectives and assist with technical support to achieve success for the farmer.

Frequently holding farmers’ meetings and trainings to drive chicks and feeds sales.

Attending to customer complaints.

Improve farmer’s management practices so that they are successful enough to survive and grow their business.

Promote BPIL products and branches through regular interaction with customers in the area of operation as well as by participating in any promotional events that may be organised by the Company.

Seek out new customers in the area of operation and expand BPIL customer base so that the Company maximises its sales potential.

Get to know customer’s objectives, buying patterns, their rearing system, standard of management, potential for growth to leverage revenue from the relationship and promote the company as a quality supplier with the aim of achieving “preferred’ supplier status.

Feed- back information to management re poultry market and other livestock market in the area of operation – market trends, competitor activity & pricing, performance of our own products, sales opportunities for other poultry related products or other livestock related products.

Identify any other sales opportunities that may exist in the marketplace for poultry products or other livestock products.